6 Ways To Be Sure 2018 is Mediocre

As we leave the doldrums of real estate winter and all the distractions that the holidays bring, we’ve likely developed some bad winter habits. Did you get deep into Christmas shopping and realize that your reserves were growing thin? Well, I’m here to tell you that 2018 could be just as mediocre as 2017 was for you if you want it to be. Let me tell you how: 1 - Don’t answer your phone. This is especially important when unknown numbers call. Let them leave a VM. Or call the next agent they [Continue Reading...]

The Danger of Warring Against Change

Do you remember this company? You would walk into one of their more than 9,000 stores and turn to the right as you walked to the new releases, usually in backwards alphabetical order.  You would then proceed to walk counter-clockwise along the outside walls around the entire store, viewing every single VHS or DVD video, and storing in your memory the ones you were willing to consider. You'd discuss it with your friend or family member. Most often, you would end up going back to the beginning [Continue Reading...]

Mailing It In

My first broker asked me in the early weeks of my real estate business how things were going, and I told him it was great and that I loved looking at houses.  He told me something sage-like that I've never forgotten: "Don't love it too much- you don't get paid for looking at houses, you get paid for selling them!"  Wish I had known that before I met the first buyer clients I ever had. We spent some real time together.  We've probably all got some early career stories, but my first client really [Continue Reading...]